VIDEO TALKS published on 24 Mar 2022

How public service media are succeeding on TikTok


The EBU Digital team were joined by Justin Kings, EBU Academy Faculty Member and leader of its TikTok and News eMaster Class, to learn from public service media on how they're succeeding on TikTok.

In this video talk, you will learn from the teams behind the accounts from the BBC, France Televisions' France Info, as well as how a Finnish account (YleWatt) targeting Swedish speakers reached great heights.

Speaker(s):

Dave Gibson & Nick Robertson (BBC)
Amel Belkhelfa & Canelle Sabourin (France Televisions)
Charlotte Lindberg (Yle)